Category: Lead Management 101

5 Key Components for Higher Patient Conversion Rates

In the past, medical marketing was fairly easy and straightforward. Physicians advertised their services in magazines, newspapers, billboards, radio and TV ads. Today’s shifting marketing environment looks quite different though. Comprised of multifarious channels and integrated media, the advertising landscape of the information age now offers consumers a myriad of options for discovering, interacting with

Case Study: Optimizing Medical Lead Conversion Rates

In a lead management response study, medical lead management company MyMedLeads examined data from thousands of leads generated through 40 plastic surgeons over the past 3 years. The goal of the study was to identify which lead generation tactics were most effective in converting leads into a scheduled consultation. The results of the study are

7 Resolutions For Your Medical Practice to Improve Your Marketing

Whether you are a doctor or an office manger of a medical practice, developing a marketing plan that will help you improve your bottom line is essential. To help you get started off on the right foot this New Year, the folks over at MyMedLeads have put together a straightforward list of ways that you

101 Lead Conversion Tips: How to convert more leads into patients.

101 Lead Conversion Tips: How to convert more leads into patients. By Enrique Rangel and Greg Riley There are hundreds of ways to get more leads for your medical practice. With the growth in social media, pay per click advertising, directory websites, yellow pages and print advertising, there is no shortage of leads. But little

Six Steps to Internet Marketing Success For Plastic Surgeons & Spas.

You are likely already aware of the importance of establishing a strong internet presence for your brand and leveraging online mediums to market your practice. The bottom line is, Google is the new yellow pages. However, as a plastic or cosmetic surgeon you are often too busy running your medical practice to focus on what